AI is not going to replace the people in your business.
Used well it's leverage — and leverage is how a small business grows. We find the one place it actually helps you, and we build that.
Nobody is answering the phone
Ten people across nearly three years wrote that they called, left a message, and never heard back. The practice's automated appointment reminders go out reliably the whole time.
A text back when a call goes unanswered, plus a callback task assigned to a person and a reminder when it's overdue.
What we couldn't tell from outside: how many calls come in, what a new customer is worth here, and whether the phone is staffed at the hours the complaints cluster around. Those are yours, and they decide the size of the number.
One useful place to start.
The best first use of AI is usually hiding inside something you already do every day, and do too many times.
Tell us how it runs
What takes up the week, and where the work gets stuck.
We look at the evidence
Including what your customers already say in public, in full, and what keeps coming up.
We find the one thing
The smallest change that closes the biggest gap. Sometimes the answer is that it should stay human.
We build it and keep it
An implementation fee covers your first system and launch. The monthly retainer covers a monthly strategy call, support and maintenance. New systems and substantial changes are scoped and priced separately as their own sprint.
To get started, just reply to the email.
You'll speak with a person, and you'll also speak with an AI advisor along the way. We'll tell you which is which, and we'll tell you if a call is recorded.
Where it usually earns its place.
Not a platform, and not everything at once. Four places it tends to pay for itself in a business this size.
Following up
Bring past customers back with a useful invitation, and give your team a clear list of people who reply.
Scheduling and calls
Catch the call nobody picked up with a text back and a named person responsible for following through.
Quotes and paperwork
A first draft built from what you already have, so the written estimate goes out before the visit.
Before the visit
A short video from you, sent before the appointment, explains what to expect and what to bring.
Who you'd be working with.
Henry Hund
Founder
Henry spent about fifteen years helping build and run B2B software companies, across strategy, product, growth, sales and operations.
He started the Institute to put that to work closer to home, for the owner-run businesses in this region rather than for another software company. He reads every report before it goes to anyone.
MBA
AlumnusOur 30-day guarantee
Thirty days, money back, no questions asked.